Business Continuity Awareness Week Package

Want to spice up your Business Continuity Awareness Week? Lootok's creative department and business continuity experts got together to develop awareness materials that are exciting, engaging, and easy to implement. Most activities have both physical and online options.

Choose from the following, or contact us to customize an awareness package for you.

Banners & Posters

Banners and posters work as visual cues in the office environment that expand employee awareness of the Business Continuity program and communicate the importance of safety and preparedness. To do this effectively, the posters should have a strong visual and messaging impact that drives curiosity and quickly communicates the necessity of business continuity, generates discussion for the program, and gets people to start thinking about their own situation in terms of risks and preparedness.

Disaster Decals

This unconventional form of ambient marketing hits the message home by placing fake cracks, potholes, floods, and/or disaster scenes in unexpected places around the workplace, embedding the reality of disaster within the work environment. The "realness" drives employees to think more seriously about the possibility of a disaster occurring at their workplace, engaging them in the desire to be prepared.

Lunch and Learns

Lunch & Learns create an informal venue for employees to learn about the latest issues in BCM from notable industry authors and experts. Each session includes a 45-60 minute interactive presentation focusing on a specific topic of risk (pandemics, psychology of risk, etc.), and may be video recorded for continual use and distribution to other offices. Sessions can be geared as a general introduction to BCM at the company, or as an exploration of thought leadership concepts within the industry. Employee surveys conducted prior to and following each session help collect valuable data to understand emerging organizational trends and changes.

Disaster "Memory" Game

Using the format of the well-known card game "Memory", one or more players try to match pictorial representations of various incidents with their appropriate response actions. All cards are laid face down on a surface and two cards are flipped face up at a time; the object of the game is to turn over pairs of matching cards within one turn. Playing cards are image-based, making the activity visually stimulating and engaging across cultural boundaries.

"Do's and Don't's" Risk Voting Activity

Stop lunchtime traffic by displaying two 11x17 printouts that illustrate a "Do" and "Don't" behavior (e.g., staying in the car without touching metal or getting out of the vehicle if you're caught driving on the road during a lightning storm). Employees are invited to add their tally next to the image displaying what they believe to be the appropriate response. The next day, the correct answer is revealed and another scenario is presented. This activity drives awareness of correct behaviors, but also brings attention to the preparedness of the group as a unit, as well as to the "groupthink" that can cause people to take the wrong action in an incident (even if they know the right one), due to what others are doing.

Business Continuity Barometer

Reinforce the idea that business continuity requires group participation by challenging employees to get their site into the "safety zone." Using a large paper barometer, the site's progress is tracked during the week using markers such as:
Day 1: number of people who take a pocket card
Day 2: number of people who can correctly identify the location of their assembly site
Day 3: number of people who know the location of the business continuity plan on the network
Potentially, the site with the highest barometer readings (proportional to the percentage of site members) at the end of the week are declared "Masters of Disaster" and receive a prize.

Augmented Reality Risk Treasure Hunt

With our partners at Whistlebox, we'll place "risks" around the site using augmented reality. Employees can view their normal environment through their smartphones to find the threats lurking around the location — for instance, a blocked stairwell, a flashing fire alarm, or spilled hazardous material — without actually having to set the office on fire. Employees who find all of the threats win a prize or become a "Master of Disaster".